The Cube Bluetooth Tracker was a decent cross-platform option when it launched. It cost $25, worked with both iPhone and Android, and required no monthly fees. We tested one over several weeks and found it reliable for proximity alerts but weak for lost-item recovery due to its small finding network. Then Cube pulled the plug on the entire Bluetooth product line.
- Cube Bluetooth trackers are discontinued as of 2025 — the company pivoted to GPS trackers with monthly subscriptions
- Remaining stock exists on Amazon and select retailers, but future app support and firmware updates are uncertain
- The tracker worked for proximity alerts with reliable separation notifications within 15-30 seconds
- Lost-item recovery was the weakness — Cube’s crowd-sourced network was too small to find items outside Bluetooth range
- Better alternatives exist now from Apple, Tile, Chipolo, and Samsung, all with larger finding networks
What Happened to Cube Tracker?
Cube launched its Bluetooth tracker line in 2015 and built a modest following among Android users who wanted an AirTag-like experience without needing an iPhone. The company offered three models: the Cube Original (keychain tracker), the Cube Pro (slightly larger with louder speaker), and the Cube Shadow (credit-card thin for wallets).
As of 2025, Cube’s official website no longer sells any Bluetooth trackers. The company has pivoted entirely to GPS trackers priced at $74.99 with a $19.95/month subscription ($198/year). The Bluetooth products — Original, Pro, and Shadow — are only available through remaining retail stock on Amazon, Walmart, and a few other outlets.
This matters for two reasons. First, once retail stock runs out, you cannot buy replacements. Second, app support and firmware updates for discontinued products tend to degrade over time. We have seen this pattern with other discontinued trackers like Whistle, where the app stopped receiving meaningful updates within a year of the announcement.
How Did Cube Tracker Actually Perform?
We tested the Cube Original over several weeks before it was discontinued. Here is what we found.
Bluetooth range was the first gap between marketing and reality. Cube claims 200 feet. Outdoors in open space, we measured a reliable connection at 120-150 feet. Indoors with walls and furniture in the way, that dropped to 50-80 feet. Functional for a house, but nowhere near the advertised spec.
Separation alerts were the strongest feature. Set a distance threshold in the app, and your phone buzzes when you walk away from the tracker. Alerts fired within 15-30 seconds consistently. If your main goal was avoiding leaving your bag at a restaurant, this worked.
Phone-finding was a genuine advantage over AirTag. Press the Cube button twice and your phone rings, even on silent. AirTag still cannot do this as of 2026.
Network-based finding was where Cube fell apart. When we left a Cube Tracker at a busy coffee shop, it received zero network pings over 3 hours. An AirTag at the same location updated within minutes. Cube’s crowd-sourced network was simply too small to be useful for recovering lost items.
Why Should You Switch to a Different Tracker?
Three problems make sticking with Cube risky in 2026:
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No future support. Cube’s business is now GPS trackers. Bluetooth tracker app updates, bug fixes, and server-side infrastructure are not a priority for a company that has moved on.
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Bluetooth 4.0 is outdated. Cube used Bluetooth 4.0, while competitors have moved to 5.0 and 5.3. The Bluetooth SIG’s technology overview confirms that newer versions offer better range stability, lower power consumption, and faster connections.
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No integration with major networks. Cube never joined Apple Find My, Google Find My Device, or Samsung SmartThings. Every competitor below connects to at least one of these massive networks, giving you access to billions of passively scanning devices.
What Are the Best Cube Tracker Alternatives?
Here are four trackers that cover every use case Cube once served, all with larger networks and active manufacturer support.
Alternative 1: Apple AirTag — Best for iPhone Users
AirTag connects to Apple’s Find My network of over 2 billion active devices. That network is the single biggest reason AirTag outperforms Cube for lost-item recovery. In our testing, a lost AirTag in a public area updated its position within 4 minutes. Cube took over 3 hours with no result.
The AirTag 2 added Precision Finding up to 200 feet using Ultra Wideband, a louder speaker, and Apple Watch support. At $29 with no subscription, it costs only $4 more than Cube did. The limitation: iPhone only. No Android support at all.
Alternative 2: Tile Mate — Best Budget Cross-Platform Pick
Tile Mate is the most direct Cube replacement. Same price (~$25), same cross-platform support (iOS and Android), same no-subscription model for basic features. What Tile adds: a much larger finding network through Life360’s acquisition of Tile in 2021, a sealed 3-year battery that eliminates replacement hassle, and a stated 250-foot Bluetooth range.
Tile also offers optional Premium at $2.99/month for smart alerts, item reimbursement, and extended warranty. The free tier covers everything Cube offered and more. The only downside: no Ultra Wideband precision finding (that is AirTag territory).
Alternative 3: Chipolo Pop — Best Dual-Network Tracker
Chipolo Pop does something no other tracker on this list can: it connects to both Apple Find My and Google Find Hub. That gives it access to the two largest device networks on the planet. If your household has both iPhone and Android users, Chipolo Pop covers everyone.
The speaker is the loudest in the category at 120dB, compared to Cube’s 90dB. Battery life runs about 2 years on a replaceable CR2032. The main trade-off: IPX5 splash resistance instead of IP67, so it handles rain but not submersion.
Alternative 4: Tile Pro — Best for Maximum Bluetooth Range
If Cube’s 200-foot range was not enough for you, the Tile Pro doubles it. With a stated 400-foot Bluetooth range and the Life360 network behind it, the Tile Pro is the strongest option for covering large homes, warehouses, or outdoor spaces. It costs $10 more than Cube did at $35, but the range and network advantages are substantial.
Which Alternative Should You Pick?
| Your Situation | Best Pick | Why |
|---|---|---|
| iPhone user, want the best tracker | AirTag 2 ($29) | 2B+ device network + Precision Finding |
| Android user, want cheapest option | Tile Mate (~$25) | Same price as Cube, much larger network |
| Mixed iPhone + Android household | Chipolo Pop ($29) | Dual Apple + Google network support |
| Need maximum Bluetooth range | Tile Pro ($35) | 400 ft range, double Cube’s claim |
| Want to keep using Cube | Check remaining Amazon stock | But be aware: no future support guaranteed |
Bottom Line
Cube Tracker served a purpose when few cross-platform Bluetooth trackers existed. That era is over. The Bluetooth line is discontinued, the company has moved to GPS products with monthly fees, and every alternative on the market now offers a larger finding network.
If you still own a Cube, it will keep working until the battery dies or the app loses support. But if you are shopping today, put your $25 toward something with a future: Tile Mate at the same price, Chipolo Pop for mixed households, or AirTag for the strongest recovery network available.
FAQ
Is the Cube Bluetooth Tracker discontinued?
Yes. Cube's official website no longer sells the Cube Original, Cube Pro, or Cube Shadow Bluetooth trackers. The company has pivoted to GPS trackers priced at $74.99 plus a $19.95 monthly subscription. Remaining Bluetooth tracker stock can still be found on Amazon and select retailers, but no new units are being manufactured.
Will my existing Cube Tracker still work?
Your existing Cube Tracker will continue to function as long as the app remains available and the battery has charge. However, discontinued products typically receive diminishing app support over time. We recommend switching to an actively supported tracker like Tile Mate or AirTag when your Cube battery runs out.
What is the best replacement for Cube Tracker?
For Android users, the Tile Mate ($25) is the closest direct replacement with the same price point, cross-platform support, and no required subscription. For iPhone users, the Apple AirTag ($29) offers a vastly larger finding network and Precision Finding. For mixed-platform households, the Chipolo Pop ($29) connects to both Apple Find My and Google Find Hub.
Does the Cube GPS Tracker replace the Bluetooth version?
Not directly. The Cube GPS Tracker costs $74.99 upfront plus $19.95 per month ($198 per year), making it significantly more expensive than the $25 Bluetooth tracker with no subscription. The GPS version offers real-time cellular tracking, which is a different product category. For simple item finding, a Bluetooth tracker from Tile, Chipolo, or Apple is a better fit.
Can Cube Tracker find my lost phone?
Yes. Press the button on the Cube Tracker twice, and it will ring your phone even if it is set to silent mode. This feature still works on existing units. However, Tile Mate and Chipolo Pop also offer this same phone-ringing feature with the added benefit of larger finding networks.
How does Cube Tracker compare to AirTag?
AirTag outperforms Cube Tracker in every recovery metric. Apple's Find My network spans over 2 billion devices versus Cube's tiny community network. AirTag offers Ultra Wideband Precision Finding that Cube lacks. AirTag also includes anti-stalking safeguards. The only advantages Cube had were cross-platform support and a phone-ringing button, both of which Tile and Chipolo now offer with much larger networks.
What battery does Cube Tracker use?
The Cube Original and Cube Pro use a CR2025 coin cell battery with about 1 year of battery life. The Cube Shadow uses a rechargeable battery lasting about 2 months per charge. CR2025 batteries cost $3-5 and are available at most pharmacies. Replacement is tool-free.
